Pre-Launch Information
Frequently Asked Questions
Clear answers about GURKAARI, the first collection and how the future ordering experience will work.
Here are answers to the questions we are receiving as the first GURKAARI™ collection takes shape.
What is GURKAARI?
GURKAARI is a premium women’s fashion brand rooted in Punjabi and Indian ethnic style. We are developing ethnic wear, made-to-measure garments, fashion jewellery, handbags, clutches, potlis and thoughtfully selected accessories.
When will GURKAARI launch?
GURKAARI’s debut collection is planned for early 2027. The confirmed launch date, exclusive previews and ordering information will be announced on this website, through our email list and across our official social channels.
Visual Representation Notice
GURKAARI™ is currently in its pre-launch collection-development phase. The imagery displayed on this website is intended to communicate the brand’s creative direction, aesthetic, craftsmanship and the world we are thoughtfully building.
These visuals do not depict products from GURKAARI’s final debut collection and should not be regarded as exact representations of those garments and accessories.
The GURKAARI™ name, branding, written content, website presentation and original visual compositions are proprietary to GURKAARI. Unauthorised reproduction, modification, distribution or commercial use is prohibited to the extent permitted by applicable law.
Final product photography, specifications, pricing and availability will be published before ordering opens.
Can I place an order now?
Orders are not open yet. We are using this pre-launch period to complete the collection, product information, fit process and customer experience before accepting purchases.
Will made-to-measure be available?
Yes. Selected eligible garments will offer a guided made-to-measure option. Available customisation choices, measurement requirements, production timelines and terms will be shown clearly before an order is confirmed.
How will I submit measurements?
Customers choosing an eligible made-to-measure piece will receive a guided measurement process. Our team will review the information supplied and seek clarification where needed before production begins.
Where will GURKAARI deliver?
Confirmed delivery locations, shipping charges and timelines will be displayed before ordering opens and again at checkout where applicable.
Does GURKAARI have a physical store?
GURKAARI is currently being developed as an online-first brand and does not presently operate a customer-facing retail store. Any future studio or appointment service will be announced only through our official channels.
How do I receive launch updates?
Join the email list on our homepage and follow @gurkaari on Instagram for first-collection previews, brand stories and launch announcements.
How can I contact GURKAARI?
Use our contact form or email hello@gurkaari.com.